85 global exhibitors. Real, inspired contemporary art. Thousands of eager future collectors. The District has never seen art like this.
Launching October 31st at Dock 5 at Union Market, Superfine! DC represents the first foray into Washington DC for the contemporary art fair that’s broken the mold in Miami and New York. More a haven for emerging contemporary art than a typical art fair, Superfine! is a sophisticated yet approachable means for real people to discover real, meaningful art, and to connect directly with artists and their representatives. Superfine! Founders Alex Mitow and James Miille devised a tried and tested non-traditional formula to build a better and more inclusive art market that benefits artists, galleries, and collectors. Each fair is a unique cultural experience designed to inspire and inform while also providing a fun atmosphere where everyone’s inner collector can shine. The highest curatorial standards in the industry coupled with an accessible, transparent model leads to an atmosphere designed to foster collecting. We create a bridge between art-curious and art collector for our 6,000-8,000 attendees per fair, while maintaining a fresh yet sophisticated program that appeals to and surprises even the most dyed-in-the-wool collector. Interested in expanding your collector base and opening up a new, exciting market for you and your work? Learn more below, then apply to join us this fall for our greatest adventure yet.
SUPERFINE! DC: THE DETAILS
Dates and Location: October 31st through November 4th, 2018 at Dock 5 at Union Market, a beautiful, spacious venue of 13,000+ square feet adjacent to DC’s top food hall, Union Market.
Breakdown of Exhibitors:
85 total exhibitors
41 solo artists
44 gallery and collective exhibitors
Solo artists are organized into two distinct platforms: Emerge and Elevate.
Artists in the Emerge platform must be new to Superfine! fairs and may display on 6 linear foot walls. There are seventeen Emerge positions within Superfine! DC.
Artists in the Elevate platform will have access to wall placements of 12 linear feet. This platform is open to prior Superfine! artist-level exhibitors as well as first-timers. There are 24 Elevate positions within Superfine! DC.
***Superfine! artists wishing to display as a collective are also able to apply to our Explore platform which includes 16 linear foot booths.
***All placements in Superfine! DC include 10′ high exhibition walls painted matte grey and exhibition lighting at a rate of one fixture every six linear feet, along with our team and our local + national public relations teams’ tireless marketing and outreach.
Galleries are organized into two platforms: Explore and Establish.
The Explore platform comprises mini-booths of 16 linear feet and is designed for emerging galleries, curators, and mobile gallery programs. There are twenty Explore booth placements within Superfine! DC.
The Establish platform is designed for established brick-and-mortar gallery programs, and comprises twenty-four booths at the core of Superfine! DC ranging from 22 linear feet to 36 linear feet.
The application deadline for artist and gallery level exhibitors is September 19, 2018.
However, exhibition space typically sells out several months in advance of the deadline. This is especially true of both artist-level platforms, so we strongly encourage you to review the information and apply early to confirm your placement. This also ensures that you receive your choice in placement within the fair as well as features in our media campaign leading up to Superfine! DC, which are invaluable.
READY TO APPLY?
FOTO KAIP-SOOL AT SUPERFINE! DC / A SUPERFINE! SPECIAL PROJECT
From the Hindi anglicization of “capsule”, exhibitors accepted into this special project will stoke the fires of the here and now by creating an (a)typical photo-based time capsule focused on political issues, immigration, the global political climate, LGBTQ rights, and all of the alternative facts and foibles of the Trump era.
Open to solo artists, galleries, and collectives, this project will comprise 11 booths within Superfine! DC and will be a highlight of our PR outreach campaign.
SUPERFINE! – MORE THAN JUST AN ART FAIR
At Superfine!, we focus on brisk and sustainable art sales for our exhibitors. By building a more transparent, accessible environment for eager visitors to discover, consider, and collect art we create an exciting market within each fair that serves both artist and collector. Combined with a warm, inviting atmosphere and ever-present staff happy to work with each exhibitor to maximize their presentation, every edition of Superfine! brings forth the cream of the crop in emerging contemporary art. Beyond an industry-leading marketing and media presence, Superfine! maintains a thriving in-house collector management program along with innumerable programs designed to guide newfound aficionados over the bridge from art-curious to art collector and simultaneously inspire long-time collectors to discover fresh and exciting work. Of the 4,000-8,000 attendees at each edition of Superfine!, more than 20% make a purchase.
To take a video tour of 2017’s NYC and Miami fairs, please visit www.superfine.world/vlog
For sample press on Superfine!, please visit www.superfine.world/press
WHY WE CHOSE WASHINGTON DC
- Highest median income in the United States ($93,294/household, 4 of the top 5 income counties in the country are in the DC metro area.)
- Best educated city in the country, leads the nation in both bachelor’s degree holders (49.3%) and graduate degree holders (23%).
- Center of the US government + 177 foreign embassies = global reach.
- Highest buying power (income to cost of living ratio) of any city in the country: average individual disposable income of $58,000.
- $599,000 average home price in 2017, up 5% from same time previous year.
- Rapidly growing mass affluent ($100,000+/year) sector.
- Highest LGBT+ population (~10%) in the nation = dual incomes + greater disposable wealth / spent on art, design, luxury goods.
- In addition to the above reasons, Washington DC is a major cosmopolitan center with an art-conscious populous, eager for a full-scale art fair to call its own.
DOCK 5 AT UNION MARKET – EXEMPLIFYING URBAN SOPHISTICATION
Located in the historic Union Market district, Dock 5 is a uniquely modern warehouse-style venue. Featuring a sunlit 13,000+ square foot main spread with 23’ high ceilings and glass garage doors, urban sophistication abounds. The venue for Superfine! DC is fortuitously situated directly above the artisanal marketplace, Union Market, which houses over 30 of the top food producers in the region and has been ranked one of the top 5 food halls in America by Bon Appètit Magazine.
Dock 5 Quick Facts
- Directly above Union Market with dedicated entrance
- 13,000+ square feet of exhibition space
- 2,000 square foot indoor/outdoor lounge + café
- 23’ high ceilings throughout = a grand, industrial ambience
- Well-known + well-trafficked event venue hosting numerous benefits, concert, galas, and DC “power weddings”
- Directly above/adjacent to Union Market, which draws more than 10,000 visitors over an average week.
READY TO APPLY?